DAMA IA August Chapter Meeting
Topic: Improving Decision-making with Expanded Data Sources
When: Thursday August 26th 5:00 PM (CDT)
Location: Remote Zoom
Host: DAMA Iowa Chapter
Speaker: We welcome back Michael Scofield Assistant Professor of Nursing at Loma Linda University in California. Michael has more than 20 years in Data Warehousing, Data Integration, Data Governance, and Data Quality. Michael specializes in data quality assessments, data profiling, reverse data engineering, deriving information from data, and data monitoring. Michael has presented to DAMA many times in the past.
Description: Today I speak on the importance of data acquisition, screening, packaging, and presentation of information for decision-making. In particular, getting executive decision-makers to understand what threats are lurking outside their immediate cognition or “bubble”.
We consider three kinds of “cognitive horizons”—spatial-geographic, cultural and economic, and (interestingly) time itself. The concept of situation awareness is related to getting the “big picture” of reality, which involves seeking and using more data from external sources not previously known of.
Three kinds of “situational awareness” are discussed in parallel—personal, enterprise, and nation-state. We will look at how the intelligence community of a nation-state looks beyond its borders (and oceans) to understand the emerging threats to its interests at home and abroad. Similarly, executives (and their knowledge-workers) need to cultivate new sources of information and insights about the market, and changes in the culture and economy which may affect their success or survival.
The best information can be ignored; great examples in recent American history. We discuss the rapid rate of change in cultural and economic forces. E.g. 40 years ago, nobody imagined how cheap solar panels could be in creating electricity.
The difference between data and information is important, and information for executive decision-making must consider the audience’s numeracy, literacy, biases, and vocabulary. What we don’t know can hurt us.
This slide lecture draws from concepts in my 23 years of previous workshops in emergency communication, data visualization, and the data-to-understanding supply chain.
To register for this event please click here https://www.meetup.com/DAMA-Iowa/events/280094863/